Product Analysis

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Description: The Product Analytics page gives more detailed information about a specific product.

To access product analysis:

  1. Run the “Sales by Product” report in the Reports tab.

  2. Click on the Product name.

  3. The Product Analysis report for that product will appear.

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  1. Product title: the product's name in the LMS

  2. Product category: the product's category in the LMS

  3. Product cost: the cost of the product in the LMS

  4. Total orders received: the total number of orders received for this product

  5. Total revenue: the total income generated from this product

  6. Orders made: the total number of orders prepared for this product

  7. Total enrollments: the total number of enrollments for this product

  8. Active enrollments: the total number of active enrollments for this product

  9. Total number of clicks: the total number of clicks on this product

  10. Average number of clicks per one user: the average number of clicks per one user on this product (the total number of clicks divided by all the unique users who clicked on the button Details for the product)

The second part of the page shows a graphic with information about the product's sales through time. The graphic uses the following axes:

Horizontal - Dates
Vertical - Number of sales

Columns in Report:

The customer's first and last name as in the LMS

The date when the purchase was made

The cost of the product as in the LMS

It shows if any discount was applied (Yes/No)

It shows the amount of taxes paid by the client (or NULL)